Blog Archives

Scary Stories from Digital Marketing: A Halloween Special

In the spirit of Halloween, we’ve decided to dig up some of the spookiest tales from the world of digital marketing. While these stories may…

Navigating Hotel Renovations: 10 Digital Marketing Approaches

How to Optimize Your Hotel’s Digital Advertising During Renovations Renovating a hotel is exciting but can bring marketing challenges. A strong digital advertising strategy is…

Step-by-Step Guide: Exporting Historical Data from Universal Analytics

Key Highlights Google Analytics 4 offers a more comprehensive and user-centric measurement experience than Universal Analytics. Starting July 1st, 2024 all customers will lose access…

Navigating Third-Party Cookie Deprecation in 2024: A Marketer’s Guide

Understanding the Impact In the ever-evolving landscape of digital marketing, one of the most significant shifts in recent years has been the deprecation of third-party…