Hotel Social Media Marketing That Checks In, Stands Out, and Sells
Social media isn’t optional, it’s your digital front desk.
Guests don’t wait for your website; they scroll, compare, and book before you even know they’re looking. That first Instagram ad might be your only shot to stand out, and we’re here to make sure it hits. At three&six, we treat social media marketing like the storytelling engine it is: built on intent, designed for discovery, and obsessed with conversion.
A True Extension of Your Team
Social Media That Feels In-House
We don’t just post and ghost. We embed ourselves into your team. We act as a seamless extension of your team, bringing a hands-on approach to managing your social presence. From strategy to execution, we ensure your goals are always top of mind. In other words, we might as well be just one door away.
- A collaborative team
- Regular updates and proactive communication
- Always-on support for questions, pivots, or PR moments
Hospitality Social Media Strategy, Built to Convert
Custom Strategies Designed for Success
We design bespoke social strategies tailored to your brand, your audience, and your commercial goals. Powered by data, trends, and deep market insight, we create a clear roadmap that turns attention into action while aligning seamlessly with your wider marketing and sales strategy.
- Bespoke, data-led strategies built around your business objectives
- Audience insights that drive meaningful engagement and measurable conversions
- Seamless alignment with marketing, sales, and revenue goals
Content Creation, Management, and Reporting for Hotels
Ongoing Execution and Measurement
We create stunning, high-impact, on-brand content that engages your audience. Through consistent scheduling, active management, and detailed reporting, we ensure your social media channels are always effective and impactful.
- Collaborative approvals process
- Strategic scheduling across channels
- Clear reporting focused on metrics that matter
Social Media Marketing That Evolves with You
Optimized. Refined. Always One Step Ahead
Social moves fast, and we move faster. From new trends to algorithm shifts, we keep your presence agile and ahead of the curve, without losing sight of the strategy behind it.
- Ongoing account optimizations
- Real-time trend integrations
- Support for seasonal and annual marketing plans
Content
Social strategy is only as good as the content behind it. Pair your social media management with monthly content shoots or branded asset creation. From Reels and TikToks to vertical-first photography, we’ll make sure you always have something worth posting.
SEO
Social builds awareness. SEO captures demand. Together, they amplify your visibility, strengthen your brand, and guide customers through every step of the booking journey. We ensure your social and search channels work in harmony, not in silos.
Paid
Want to amplify your top-performing posts, launch campaigns in a flash, or drive last-minute bookings? Our paid media team partners with social strategists to run targeted, conversion-ready ads across Meta, TikTok, and beyond.
Let’s Get Social
Want to start with a pilot shoot? Curious about bundling social media and content creation? Email social@threeandsix.agency or fill out the form below, and let’s build something that drives bookings, not just buzz.
Still Have Questions? We’ve Got Answers.
HOW DOES SOCIAL MEDIA MARKETING HELP HOTELS?
It’s your first impression and sometimes your only one. Social media helps hotels build trust, reach new audiences, and drive direct bookings by showing (not just telling) what makes the experience worth clicking “Book Now.”
+HOW DOES SOCIAL MEDIA MARKETING HELP HOTELS?
HOW DO YOU MARKET A HOTEL ON SOCIAL MEDIA?
Start with strategy. From audience targeting to channel-specific content, hotel social media marketing is about aligning storytelling with performance. We focus on content that stops the scroll and supports your revenue goals, not just vanity metrics.
+HOW DO YOU MARKET A HOTEL ON SOCIAL MEDIA?
HOW DOES SOCIAL MEDIA MARKETING IMPACT HOTELS?
Done right, it increases brand awareness, strengthens guest loyalty, and fills rooms. It’s not just about pretty pictures, it’s about showing up where your guests are and giving them a reason to choose you.
+HOW DOES SOCIAL MEDIA MARKETING IMPACT HOTELS?
HOW CAN HOTELS LEVERAGE SOCIAL MEDIA FOR MARKETING?
Use each platform for what it does best: inspire on Instagram, retarget on Facebook, engage on TikTok. Then tie it all together with a strategy built to drive action, not just attention.
+HOW CAN HOTELS LEVERAGE SOCIAL MEDIA FOR MARKETING?
IS SOCIAL MEDIA THE FUTURE OF HOTEL MARKETING?
It already is. Guests scroll before they search. If you’re not showing up with purpose content, ads, and all you’re losing bookings to hotels that are.
+IS SOCIAL MEDIA THE FUTURE OF HOTEL MARKETING?
DO YOU OFFER CONTENT CREATION WITHOUT FULL SOCIAL MEDIA MANAGEMENT?
Yes. From photo and video shoots to standalone asset packages, we build content that fits your brand and supports your goals, even if you’re not ready for full-service management.
+DO YOU OFFER CONTENT CREATION WITHOUT FULL SOCIAL MEDIA MANAGEMENT?
CAN I START WITH A SHORT-TERM TRIAL?
Definitely. Most of our clients start with a one-month strategy sprint or pilot shoot. It’s the perfect, low-commitment way to see what’s possible.
+CAN I START WITH A SHORT-TERM TRIAL?